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Wednesday 27 May 2009

Where I laugh style in the face

I do so love the Plumo catalogue.

The Plumo catalogue is a beautiful item designed for those lucky people with a spare £45 about their person to spend on a single ornamental padlock.


I love the way it plays with language, forcing us to question over and again our understanding of the meaning of 'original'.

"Classic telephone:
Original 1970s phone, immaculately refurbished and fitted
with brand new original mouldings, cord and UK socket."



I admit to being a little perplexed by the 'I do' and 'I don't' necklaces. Perhaps these charming items are aimed at couples in difficult relationships, which veer from lifelong commitment on one day to a desire to pierce the other's skull through the eye with a diamond ring on another day, depending perhaps upon whether the beloved has remembered to get the bread or has left a ring around the bath.

There are plenty of opportunities to look like a batty old lady in the Plumo catalogue, and you can cement this impression further by snapping up some fake birds in wire cages at which you can coo affectionately whenever you are receiving visitors.


Among the clothing on offer is this lovely dress, at £329, that "turns into at least 20 different glamorous or casual outfits" - all of them beige, weird, and capable of making you look like a pregnant woman who wrapped a sheet around herself in a moment of insanity.



Do sit back and enjoy the film.

Cocoon Dress from Plumo Mailorder on Vimeo.

9 comments:

  1. Splutter - £329? I didn't even spend that much on my wedding dress!!!

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  2. well as maternity wear it would be very versatile, although I think it's real attraction would be the dressing up box; greek goddess, roman emperor, spooky ghost...

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  3. See, at first, I was envious. Plumo? I've never had that catalogue plop through my letterbox. Humph.
    But having seen the stuff, perhaps it's no bad thing.

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  4. At £329 you'd think she'd look a bit happier to be wearing it!! x

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  5. Oh dear, OH DEAR!!
    you have just alienated all your readers who love stuffed birds in cages.

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  6. Bless you! I've been looking everywhere for something that met all of my criteria: beige, weird, pregnant, insane. And right in my price range. You are magic, Coffee Lady.

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  7. What in the name of all that's holy was that about?

    At one point, she's just holding the dress over her pants. What kind of fashion statement is that, then?

    Some people have more money than sense.

    I wish I was one of them.

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  8. I love the expression on that model's face. "I dreamed of being Kate Moss, walking the red carpet in designer gowns and instead I'm wearing recycled sacking and dodgy sandals. Sigh." Still it's comforting to know that the models would look crap in it too. Less to live up to.

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